Let's Play

ABX event

We Help

to bring your brand to life

For over ten years, we have curated artist programs, live showcases, and interactive music formats for brands across festivals and events. Today, we bring that experience to your venue—or host it in our own Berlin space.

Every activation is tailored to your brand, audience and objectives—whether engaging visitors or bringing your team together through a shared experience.

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PARTICIPATE

PARTICIPATE

Visitors or team members create sound and rhythm through touch and movement. No prior skills are needed, making participation immediate and intuitive.

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PLAY

PLAY

Products, sonic assets, and visual elements become playable instruments. The brand is no longer just communicated—it is touched, played, and felt.

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REFRAME

REFRAME

Collective interaction creates attention, connection, and lasting recall, while letting people experience the brand from an unexpected angle.
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ALIEN BRAND EXPERIENCE

fully curated

LET’S CREATE SOMETHING remarkable

We build the full activation program around your brand, product, or launch—at our Berlin Brandship or wherever your event takes place. Share your brief, and we’ll develop an initial concept free of charge.

Click on each video to explore our musical performance formats—performed by professional artists from our network.

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We collaborate with some of the world's most internationally recognized finger drummers, turntablists, and controllerists to build the right lineup for each project. Our showcases have been staged in Dubai, Shanghai, and France.

Now we’re

Talking

Technology evolves so fast and we have so many ideas per minute, by the time you´ve finished reading this site it´s basically already out of date! Let´s talk instead.

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